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2012 was quite the year for Pierogi Picnic!
Not only was it a hugely successful twelve months, it was also a time of discovery and change for both my business and me! Read the rest of this entry »
One of the most exciting things about planning for events is merchandising! Concocting fun, engaging and bold displays is truly the icing on the cake. Designing the signs, choosing a layout and developing a theme – it’s my favorite part of prep.
Having someone with which to share the experience makes planning even more of a blast! Collaborating with Caitlin Peters of Wanderlustings again has allowed us to dream up a whole new look for our conjoined event booth. Not only does her beautiful brain power inspire the look of our nook, it also propels the ‘fun factor’ of prep to a whole new level! Read the rest of this entry »
The holidays are just around the corner and I don’t want the busyness of the spirited season to distract me from business or pleasure this year. So what’s the best way to keep myself focused? Why – making a list of course!
Sitting down and ‘planning’ your holiday approach for your indie biz is intimidating, daunting, and for some, down-right unpleasant. But without a plan you can only go so far. To trick yourself into concocting a strategy, sit down and first answer these questions. Read the rest of this entry »
Not every design experiment results in a happy ending. I learned this myself after trying time and time again to create a new top that would feature my very-own wycinanki print. Let’s just say that creating a reusable stencil of a highly intricate pattern is not as resilient as it would seem.
After spending hours painstakingly bent over my first wycinanka I eagerly made the first (and final) print using the stencil. Why didn’t it work? Read the rest of this entry »
One of the things that makes shopping with indie businesses so fantastic is indulging in the details. From a custom order to the close interactions you have with the maker, it’s about more than the product, it’s about the experience itself.
So when photographing your items, curating your shop, or shipping out orders, don’t forget the importance of the ‘personal touch.’ It’s why many of your shoppers come to you in the first place. If they wanted a generic customer service experience they’d go to their local big box. But your clients know better. They know that by shopping with you, or seeking your services, they’re taking part in a sustainable economy – one which values both the maker and taker. Read the rest of this entry »
So I did it – I hunkered down last night to create my “About” page on Etsy.
Deciding how to embody your brand in a neatly wrapped box and bow was quite the ordeal – which must explain why I’ve been putting it off for the past week. From the moment I read the announcement I cringed, knowing that my over-the-top detail-oriented brain would implode at the possibilities. The questions that boggled my mind included: What kind of dialogue should I use in the description? How can I fit my life story into such a small space? What photos do I choose to include in the revolving banner? Should the copy be more polished? Goofy? Down-to-earth? Read the rest of this entry »
Tonight is the eve of the DIY Trunk Show and I am surprised to find I have butterflies in my stomach! No matter now many times or places I sell my wares in person – I am always anxious the night prior. And this show is different as I’m not just showing off my handmade goodies, I’m also leading DIY craft demos for participants.
What also sets the DIY Trunk Show apart from others is that Pierogi Picnic was a last-minute add-on. So between this show – and Renegade on December 4th & 5th – my brain is in fair preparation overload!
Here are some of the ideas I have up my sleeve and some things to inspire other vendors prepping for the madness of the season. If you’re anything like me you have butterflies too and could benefit from some advice! Read the rest of this entry »