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When first starting my Etsy shop creating product photos was thee most difficult task in my quest to bring my handmade clothes to the masses. Having received my Bachelors in Film Production I knew a thing or two about lighting and set design but little about practical retail photography. So the experimentation commenced and years later I am more than content with the results – I am downright beaming with pride. Using the most minimal resources I have found a way to take a striking pic that captures the viewers attention while flattering the garments. Here are the tid bits that I have learned over the years.

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One of the best parts about doing Renegade and other outdoor fests is dreaming up displays. Last year I had lots of color and the original blue and green backdrop at the back of the tent. This year I’m keeping to the same themes but changing the color palette. The backdrop will now be the new gray and white combo that I use in my photos and that will reflect in other decor as well – including my signs.

Last year I hadn’t thought the signage through as much as I would have liked – but in my own defense I only had about two weeks to prepare.¬†This time around everything is different. I have not been sewing in the month of August purposefully so as to focus on the ‘look’ of my booth. Read the rest of this entry »

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